Guest post by Bronwyn Green
Authors need to foster a lot of relationships—relationships with their readers, book bloggers, their editorial staff, and their cover artist to name a few. Working well with your cover artist is hugely important, because after all, your cover is the first thing potential readers see.
So, assuming you don’t already have a cover artist you love and adore *bats eyes at my ridiculously patient cover artist* let’s look at how to find a cover artist.
Look, we’ve made it clear that we think readers should dump Kindle Unlimited. The system (which forces authors to forsake all other booksellers in favor of Amazon), as it stands, is broken. Authors are paid only fractions of a cent for page reads, scammers are running rampant and ruining profit sharing for everyone, and Amazon refuses to divulge details of exactly how anything is calculated or to fix issues with their device’s page flip function which robs authors of even more page reads.
Writers are a tough crowd. Many are very set in their ways. Convincing some of them of the value of Twitter is about as easy as selling parkas to people in hell. But, we’re gonna try anyway. (What can we say? We love a challenge) Here are but a few of the lies writers tell themselves about Twitter, and why it's costing them followers (and readers).
Other than Stephen King personally recommending your book on social media, few things are as coveted by authors as a BookBub featured deal. Being selected pretty much guarantees a significant spike in sales. Authors who have been lucky enough to be selected have said it feels like hitting the "author lottery." But like Amazon's mysterious algorithm, BookBub's selection criteria can feel random and perplexing. Frustrated authors have been searching for the right formula for years. Luckily for you, the wait is over. We have the secret sauce and most importantly, we're going to share it with you. The best part? The infographic is straight from BookBub so we're not guessing here. This valuable info is coming straight from the source. You just can't do any better than that.
So, the book you’ve been working on for months (or years) is officially available on Amazon. Congratulations! Now you’re wondering how to get people to buy it. You’ve done some research so you know promotion is critical but marketing isn’t really your thing. In fact, the idea of “selling” anything kinda makes you feel kinda icky.
We get it. Been there, done that. But here’s the thing, marketing your book isn’t really about “selling” it’s more about developing relationships with people. Not just readers (although they’re definitely important) but fellow authors, bloggers, reviewers and just about anyone who can help you get the word out about your book. Think of it as developing your own neighborhood of book friends. Right now, you’re the new guy on the block so go ahead and introduce yourself.
Yeah, but how do I do that? We're glad you asked.
Guest post by: Chris Larson, Assistant Professor of Journalism, University of Colorado
When “Fifty Shades Freed” opens in theaters on Feb. 9, fans will no doubt flock to see bad boy Christian Grey (played by Jamie Dornan) bested by naughty-but-nice heroine Anastasia Steele (Dakota Johnson).
A less racy but equally thrilling story, my research shows, is how romance writers are getting ahead in the digital era.
With the rise of the internet and social media, the common wisdom says that fewer people are reading books. But, according to multiple sales reports, there are still billions (yes, billions with a “B”) of books being sold worldwide every year. Hardbacks and paperbacks have made a slight comeback lately, but not surprisingly, the segment with the highest growth expectation is still ebooks. This is good news for indie authors who almost always choose to release their books electronically, given the economic advantages of that publishing method.
Goodreads is an author’s dream. It’s chock-full of book addicts just hoping to get their next quick fix, to find their next favorite author. Those readers just might be looking for your book. But sadly, some authors do their best to shoot themselves in the proverbial foot on Goodreads, alienating potential fans with preventable acts of douchebaggery and literary asshattery. With that in mind, here are the top 5 violations of readers’ Goodreads trust that can drag your book sales down into the muck, along with your good name:
By guest author Bronwyn Green
You actually need an editor.
No, really. You do.
Oh, you have a degree in English?
Sweet. Me, too. * high fives you *
But you still need an editor. So do I, and I am an editor.
The problem is our brains. Our beautifully creative, efficient brains. Our brains know what our books are supposed to say. So, they thoughtfully fill in the missing words as we proofread. They know that we always reverse exhibitionism and voyeurism and helpfully process the meaning we intended rather than the one we wrote.
Hey there, folks. Design Dude here and I have a confession: I’m not very handy with cars. I can do simple stuff like change air filters and headlights but I never took the time to learn how to do more in-depth maintenance or repairs. It just wasn’t my thing. When I was younger I was kinda embarrassed about my lack of automotive skills but as I got a little older and wiser, I learned a simple and very important truth: no one can be good at everything. This fact is especially true for self-published authors.
Having written a novel, you’re well aware of all the complexities involved. Everything from developing a plot outline to character development to dialogue to pacing. Frankly, it’s not realistic to expect the same person to also be knowledgeable and skilled in proofing, editing, designing cover art, launching a website or blog and managing multiple social media platforms. But since few of us have the financial resources to pay someone else to handle all these tasks, we’ve put together a collection of some of the very best books with all the best insider tips and tricks to help make your book a success. Trust us, if it's not covered in at least one of these books, you don’t need to know it.